Tuesday, November 29, 2011

Starbucks Coffee Company

!±8± Starbucks Coffee Company

Starbucks Coffee Company was founded in 1971 by three businessmen in Seattle, Washington who had a love for coffee and tea. It was important to them that the city of Seattle to have access their coffee.

The Starbucks Coffee Company grew slowly but by 1981 had 4 retail stores and a roasting plant that sold whole bean coffee in Seattle only.

By 1983 the marketing manager had a vision of re-creating the magic and romance behind the Italian coffee bar and wanted to test out the concept of selling espresso by the cup. When Starbucks Coffee opened its 6th store in downtown Seattle, the idea had become a hit. Within 2 months the new store was serving over 700 customers a day and it was selling 3 times more than the whole bean locations.

In 1987, the owners of Starbucks Coffee Company decided to sell their coffee business along with the name to a group of local investors for .7 million.

The new investors were told that they would open 125 Starbucks coffee stores in the next five years. Starting from a base of 17 stores in 1987, the company expanded rapidly to Vancouver, Portland and Chicago.

By 1991 Starbucks had expanded into the mail-order catalogue business, licensed airport stores and expanded further into the state of California.

In 1992 the company went public and after the initial public offering, Starbucks continued to grow at a phenomenal pace that no one had ever seen in the coffee world before. By 1997 the number of Starbucks Coffee stores grew tenfold, with locations in the US, Japan and Singapore.

Starbucks initiated several successful product and brand extensions including offering coffee on United Airlines flights. They also began selling premium teas through its Tazo Tea Company and offering people the option to purchase starbucks coffee online to enjoy at home.

They began distributing whole bean and ground coffee to supermarkets through an agreement with Kraft Foods. They also produced premium coffee ice cream with Dreyers. Starbucks even sold CDs in its retail stores.

Starbucks began turning its name into a household word not through advertising but through word of mouth. In fiscal 2004, Starbucks opened a record 1,344 stores worldwide. The once small regional roaster, Starbucks Coffee Company, now has more than 9,000 locations in 34 countries serving over 20 million customers a week.

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Starbucks Coffee Company

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Sunday, November 27, 2011

Thursday, November 24, 2011

Gothenburg Sweden: A Great Short Break Destination

!±8± Gothenburg Sweden: A Great Short Break Destination

I was looking forward to my first visit to Scandinavia in December 2004. I had always wanted to visit Sweden but had been put off by the impression that it is really expensive and the desire to have better weather than at home when taking a break. Ryan Air has started flying from Glasgow Prestwick to Oslo, Stockholm and Gothenburg, so I decided now was the time. I chose Gothenburg, as the airport Ryan Air use is nearer the city. I think that choosing a destination that is easily accessible from Scotland is a very important factor in planning a short break.

Gothenburg is located on the south western coast of Sweden, at the mouth of the Gota River. As the plane descended toward Gothenburg City airport I had my first glimpse of Sweden. There was no sign of snow, but plenty of conifers and great views over the coastline. As I didn't feel like rushing off the plane, I underwent a rather rapid acclimatisation as the end of the queue for passport control stretched outside in the icy blast. I donned the polo neck, hat and gloves before venturing out to find the bus into the city, There were a few people hanging around but no sign of a bus. I asked a young Swedish couple and they told the bus would not be there for over an hour. They asked if wanted to share a taxi into the city with them. They were returning home from Carlisle, their place of study, for the holidays. Another young guy approached us, enquiring if he could share the taxi too, and he was a Swedish student from Edinburgh. The bus would have cost £4 but it was £6 for the shared taxi. I was glad to reach the city more quickly while it was still light.

I'd heard so much about Liseberg Park that I decided to visit on my first evening. Walking around the park made me feel more festive but in a typically understated Swedish way. It was really quite breath taking. All the 3 million promised fairy lights were white and most of them draped around every branch of the trees, which made them look surreal. It was tasteful commercialism. The park was full of families, the kids excitiedly queueing up for a ride in the reindeer drawn sleigh and toddlers practising their ski moves on the gentle nursery slope. There were braziers dotted around the park, in case you felt in need of quick heat or had some nuts to roast. The log cabin craft stalls sold all sorts of food, drink, gifts and homeware. It was very cold and windy, making me glad that I'd packed my thermal underwear.

I was keen to go down to the coast at Salthomen, a half hour tram ride from the city centre. I had a 48 hour Gothenburg Pass (costs around £24 for 48 hours) which covered all public transport, including ferries to the nearby islands and free entry to most museums and attractions. As Tuesday dawned (at around 9am) bright and sunny, I decided I should get going. Instead of being organised and first checking the times of the ferries to the nearby islands, I walked around and did some minor rock scrambling and took some photos. There were lots of boats tied up and wooden jetties to walk along. When I finally made it to the ferry terminal, I discovered that the ferry service had a 2 hour lunch break. There was a ferry just about to leave for the nearby island of Branno, but I either had to stay on the ferry and come straight back to Salthomen, or stay on the island for 2 hours and 20 minutes. I wasn't willing to chance so long on the island as it was very cold, and I wasn't sure what cafes or restaurants would have been open on a weeekday in low season. I was cursing myself, as at any other time of the day I could have spent an hour on the island.

On arrival back at the city centre I decided to try a Swedish buffet lunch at the Scandic Europa Hotel. It was a wonderful spread, soup, salads, cold meats, breads, three hot main courses and a choice of desserts, for 98 kroner (around £8). I have to say that I did not find Sweden to be any more expensive than the UK. I believe that alcohol is more expensive than in the UK, but as I never drink alcohol that didn't affect me.

Then it was off the the quayside to see the new Opera House and the sunset from the top of the Goteborgsutkiken (nicknamed the Lipstick). However, the lipstick viewpoint/cafe is only open during the summer. Anyway, I was keen to visit the City Musuem, which closed at 5pm. The museum houses most of the wreck of a Viking longboat. There is a modern recreation of the boat hanging above, which gives you a more accurate idea of the dimensions. One of my favourite films as a child was a romantic adventure film about Vikings, starring Kirk Douglas. There were some Electrolux cylinder cleaners on display, and seeing things that you recall as household items as a child in a museum was rather disconcerting! There was a room featuring a Jubilee exhibition in Gothenburg during the Twenties. One of the reasons for the exhibition was to show Sweden's industrial might. It also looked as though there was plenty of entertainment, and there was even a creche where you could leave the kids for the day.

The plan for that evening was to visit the Design Museum, as it was late closing there. It seemed to be sensible to do outdoor activities during daylight, and the museums in the evening. I returned to the hotel for a cup of tea (very thoughfully provided in flasks in the foyer for guests). I already had a cold when I left Scotland and after being out in the cold I could not face going out again. I lay down on the bed at 5.15pm and then next thing I knew it was 7.30. The Design Musuem was open until 9pm, but I had a bath, went back to bed and slept until 8am on Thursday morning. Although initially pretty annoyed with myself, I felt so much better the next morning, I consoled myself by rationalising that it was better to lose an evening than to chance feeling awful all the next day.

After breakfast I walked to the Fish Market. It's called the "fish church", as the building in which it's housed resembles a church. It was much smaller than I anticipated. Then it was up to the Tradgardsforenignen park to visit the palm house and the butterfly house. I had visions sitting reading with these tropical butterflies fluttering by. It was not to be, as it was closed for renovation. I wasn't sure which museum to visit that afternoon, but was recommended to go the the Universeum, the science discovery centre. it was very imaginatlively designed, with a recreated rainforest on several levels and a recreated Swedish landscape from mountain top to the seashore and below. There were also several floors of hands on activities. You could drive a Volvo lorry, design a model and get into nuclear physics (if so inclined). I couldn't even manage to get 2 racing car models going with binary code! There are plenty of young enthusiastic multilingual guides at hand to explain things.

I did enjoy just walking around the city centre along the canal sides and through the narrow streets and the grand avenues. Gothenburg is a grand city in an architectural sense, very spacious. I've heard it called the Swedish Amsterdam. I think that this is a slight on Gothenburg, as in my opinion it is much more attractive and less commercialised than Amsterdam. As a lone female, I felt relatively safe walking around in the evening. There was very little litter around, no beggars or hustlers and a fairly obvious but discreet police presence. As soon as you approached a pedestrian crossing, the cars would stop. All the locals that I spoke to replied in good or excellent English and were very polite and helpful. I would call it an extremely civilised city, low key, sophisticated in an unpretenious manner, far from souless and regimented yet orderly and relaxing.

Gothenburg can offer someting for almost every taste and budget. Families are well catered for, most hotels have family rooms, there is the Liseberg amusement park and the Universeum (targetted at age 5 - 19). Kids under 17 can eat free at selected restaurants with the Gothenburg pass. The culture vultures have a plethora of musuems and galleries to visit. The foodies can enjoy several Michelin starred restaurants and great choice of seafood. Nature lovers have the botanical gardens and the nearby coast and islands. Shopaholics have the largest covered shopping mall in Scandinavia. One of my sons tells me that there is a cool club scene there.

Gothenburg really does have it all. With the accessibility afforded by Ryanair flights (under 2 hours from Glasgow Prestwick) it is a great short break destination that does not, contrary to popular belief, break the bank. Many locals said to me that I should visit in the summer as it is lovely then. I enjoyed being there in the winter. It was dead quiet in the museums and the evening floodlighting was beautiful. There's lots to do inside so your visit is not particularly affected by the weather. I was fortunate in my visit that it was dry all 4 days, although only sunny for one. Although the public transport is excellent, I did mainly walk around my ports of call in the city centre. It was too cold to stand waiting for buses and trams and I felt one sees more when walking around. So overall a great short break destination.


Gothenburg Sweden: A Great Short Break Destination

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Sunday, November 20, 2011

Cheap K Cups - For the Keurig Coffee Maker - The Definitive Buying Guide

!±8± Cheap K Cups - For the Keurig Coffee Maker - The Definitive Buying Guide

Choosing the best cheap K cups of coffee, tea or cocoa for you, your family and friends to enjoy, can be a little complicated and an expensive task if you are planning to purchase numerous full boxes of k cups at the same time. With so many famous and popular coffee maker brands offering various types and flavored coffee, tea and cocoa, it is very easy for you to get confused which one to go for. In order to make your decision regarding which coffee K cup to go for that is of best quality and at the same time is cheap, here are a few simple tips that will guide you in the process of cheap k cup selection without wasting much time on searching for the product.

With the growing popularity of single cup brewing systems, many coffee companies have launched K cups of different flavor. Because of the various advantages and convenience as offered by K cup, more and more people are purchasing them. List of advantages includes easy cleanup, no mess and no dripping filters. Also, with the help of K cups, you can get a freshly brewed coffee within a minute without any hassles. Also using K cups is so easy that any member of your family can now brew a cup of tasty coffee.

As you can find so many selections of these coffee cups in the market, choosing the best and cheap single cup blend of coffee can be a very extreme task. While selecting one for you, here are a few essential factors that you should consider while selecting one that is cheap and at the same time of best quality.

First thing while purchasing cheap k cups is determining your favorite blend of coffee and the level of roast of coffee. In the market, you will find wide variety of coffee roasts and coffee blends. Roasting level of coffee can drastically affect the flavor of the coffee. If you don't have any idea of your likings of blend and the roast level that you prefer, then it is better to go to the local grocery store and sample there. This will help in identifying your coffee blend thee roast level of the coffee.

Narrowing your search of K cups by identifying the blend and roast level of coffee make the task easier. Now you need to search various manufacturers of K cups and select one. Again there are many popular K cups manufacturers and the top five of them includes:

Green Mountain
Timothy's World
Gloria Jeans
Coffee People
Caribou Coffee

For purchasing a cheap K cup, you need to look out for various regular discount offers and schemes as introduced by the manufacturers. While purchasing K cups in bulk, you can avail great discounts on the bulk. Always check regularly on the various sales advertisements for the best deal on the cups. Internet is again a great source from where you can purchase cheap k cups. All you need to do is some research work online for the best deals as offered by various online stores or coffee manufacturers.


Cheap K Cups - For the Keurig Coffee Maker - The Definitive Buying Guide

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Saturday, November 12, 2011

Caribou Coffee, Caribou Blend, 96-Count K-Cups for Keurig Brewers

!±8±Caribou Coffee, Caribou Blend, 96-Count K-Cups for Keurig Brewers

Brand : Caribou Coffee
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Post Date : Nov 12, 2011 10:21:07
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A dark roast coffee that offers dry spice notes, woodsy accents and hints of vanilla and flowers.

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